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As thing-obsessed as Americans are, most of us lack the time or inclination to ponder our "stuff." Not so, the good folks behind oobject.com, a website devoted to cool (and sometimes hideous) gadgets and the people who love them.

Oobject focuses entirely on consumption—but in a good way. Categories like revolting gold gadgets, most wonderful telescopes, and best interactive clothes run down the left side of the page. Once a topic goes up, visitors can tag items for inclusion and vote on favorites.

The site also takes on other aspects of life, like politics and culture, but only as they relate to things you can buy. A story about former Velvet Undergrounder Lou Reed and former Velvet Revolutionary Vaclav Havel is linked to solely because Reed admonishes his friend to get a Mac. In fact, Apple, its failures, and its pretenders are major Oobject preoccupations; its Geek Hall of Fame Apple Users includes the predictable and the less so.